Previous Page  40 / 74 Next Page
Information
Show Menu
Previous Page 40 / 74 Next Page
Page Background

40

|

February 17 - March 16, 2018

Unlike operas, all singing and dialogue

are amplified in these productions,

and this was something Lyric was just

beginning to learn how to do effectively

in a theater designed for unamplified

sound. That year, Shure Incorporated

provided another generous in-kind

donation of microphones and other

amplification equipment, including

wireless microphone bodypacks that fit

unobtrusively in singers' wardrobes. That

equipment was used by Lyric as it made

its successful transition into its Musical

Theater Initiative, with such productions

as Rodgers and Hammerstein’s

The Sound

of Music, The King and I

, and Lerner and

Loewe’s

My Fair Lady

last spring.

In addition to equipment

donations, Mr. and Mrs. Shure gave

generously throughout their lifetimes,

and Shure Incorporated continues its

legacy of financial support. Never taking

for granted their position in life, Mr.

and Mrs. Shure delighted in giving back

to organizations that brought them

joy. Upon her death in 2016, Rose left

bequests to several charitable organizations,

including Lyric. In addition, Lyric is grateful

to receive continued support from the Shure

Charitable Trust created under the Will of

Sidney N. Shure, which is also making grants

to numerous charitable organizations.

“She truly loved Lyric; it was one of her

most revered charities,” Barbara says. “They

had four or more seats for every opera, and

even after my uncle died, my aunt would invite

three people to go with her and take them

to dinner in the Graham Room before the

opera. It was her highlight.” To honor Rose

and Sidney, the Trustees of the Charitable

Trust named their four subscription seats on

the main floor of the Ardis Krainik Theater

with plaques on each one reading, "

In Loving

Memory of Rose L. and Sidney N. Shure

.”

Mr. Shure is remembered at Shure

Incorporated as saying of the Company, “We

know very well that absolute perfection cannot

be attained, but we will never stop striving for

it.” Lyric is grateful that some of that near-

perfection made its way to Lyric, both onstage

and off.

Meaghan Stainback

P A T R O N S A L U T E | L Y R I C O P E R A O F C H I C A G O

Sidney N. Shure founded Shure

Radio Company in 1925, with offices

located at 19 South Wells Street, just

two blocks from the future site of the

Civic Opera Building. During the Great

Depression, when factory-built radio

sets became more affordable than the

radio kits supplied by his Company, Mr.

Shure pivoted his Company’s efforts to

developing its own microphones. At the

start of World War II, having had great

success in microphones, Shure landed

a contract with the military, producing

microphones used to communicate

between tanks, through pilot oxygen

masks, and over battleship intercoms.

Each product was designed to meet the

strict military standards required for

battlefield conditions, a level of durability

still maintained by the Company today.

In 1949, a bright young woman

named Rose Langer landed in Mr. Shure’s

office as his executive assistant. Hard

working and ferociously intelligent, Rose

quickly proved to be a worthy partner,

both in business and in life. Sidney

and Rose were married in 1954, and such

was their joint leadership that the Board of

Directors elected Rose to succeed her husband

as Chairman of Shure Incorporated after his

death in 1995. She held that role until her

passing in January 2016.

“My aunt didn’t have any children of her

own,” says Barbara Levie, Rose Shure’s niece.

“Her business was like her family, and she

felt close to everyone she worked with.” Aside

from being extremely clever and business-

minded, Barbara describes Rose as “almost

regal. She had a style about her and a certain

presence that was very unusual.”

Barbara’s father would often bring her

and her brother to Rose’s apartment for a

day-long adventure. “She would take us on

the El downtown, and we’d get on the first

car so we could watch the train go into the

subway. We would go out to lunch, then to

Fannie May Candy, and finally to an opera or

a play. Afterward, we’d always go to Kroch’s

and Brentano’s, and we were each allowed to

buy a book. It was a very enriching experience,

and that’s how I grew to appreciate the arts.”

As for the Company they built together,

Shure Incorporated is one of the world’s

leading manufacturers of audio equipment,

Rose L. and Sidney N. Shure:

Amplifying Lyric

with a reputation for exceptional quality,

backed by excellent customer service. The

Company’s industry standard microphone,

the SM58®, will undoubtedly be found in

the hands of Adam Levine on Maroon 5’s

next tour. Pop stars of the 50s and 60s were

regularly photographed crooning into the

iconic Model 55 Unidyne®. Those who tune in

to Presidential addresses have heard the Shure

SM57, the microphone used on the White

House lectern since Lyndon B. Johnson held

the top office. Wherever sound is produced,

Shure is there.

The presence of Shure products at the

opera house might seem counterintuitive

because Lyric's mainstage opera singers

rarely use amplification. But there are always

exceptions. In 2003, Shure Incorporated and

Mrs. Shure generously donated significant

equipment to Lyric. Speaking voices during

operettas and children's singing voices are

usually not strong enough to be heard

unaided throughout the opera house. Lyric

has, for many years, counted on Shure’s

leading technology to smoothly transition

from unamplified singing to spoken dialogue,

and back again.

In 2012, Lyric began regularly presenting

great works from the musical theater canon.